Liquid Loyalty


Have you joined Liquid Loyalty yet?  

Sipping has officially become rewarding at Norman Goodfellows! Join Liquid Loyalty today and earn Sip Coins on every purchase in-store or online which can be used towards future purchases.

How to join?

Simply join using your cellphone number and name in-store. Joining online is automatic. Upon registration, click on the link you receive via SMS and follow the prompts.

How to earn Sip Coins?

Earn Sip Coins on any purchase made in-store or online. For example: Spending R1000.00 earns you 100 points, giving you 10 Sip Coins, which is the equivalent to R10.00 to use towards future purchases.

How to check your Sip Coins balance?

Upon purchase, your Sip Coins balance will be displayed on your till slip. Alternatively, check your balance online by following the link you received via SMS upon registration ( Your balance will be displayed on your Liquid Loyalty dashboard.

How to redeem your Sip Coins?

When making a purchase in-store, simply notify the friendly Norman Goodfellow’s cashier that you’d like to use your previously accumulated Sip Coins at the end of your purchase. You’ll then receive a unique OTP PIN via SMS which you’ll be required to share with the cashier in order to redeem. You can also generate your own unique OTP PIN online before making a purchase through your Liquid Loyalty dashboard by following the link you received via SMS upon registration. Both new and existing Liquid Loyalty members have to opt-in to receive Norman Goodfellows communication in order to use their Sip Coins.

Terms and Conditions


Liquid Loyalty is only available for retail shoppers.

Points earned can only be used on your next purchase.

Norman Goodfellows reserves the right to limit the quantities for sale of any item.